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Where I've Worked

General Manager, Data Platform @ FormativGroup

2026 — Present

Leading the ADEPT platform — a metadata-driven data lineage, migration, and governance solution built for enterprises operating in complex, regulated data environments. Own end-to-end strategy across product, commercial motion, and delivery, with a focus on solving data lineage and governance challenges for modern enterprise data ecosystems. Building a scalable platform business from the ground up.

AVP, Head of Product @ ETS

2023 — 2026

Stood up a product org from scratch: 20 people across PM, engineering, design, and research, all focused on modernizing a $200M global assessment portfolio. Shipped an AI-native data platform, drove 5% in incremental revenue through AI-powered test prep and WeChat personalization, and cut digital check-in times in half with facial recognition.

Senior Director of Product @ Reltio

2021 — 2023

Ran product for a $100M+ SaaS data platform. Made enterprise onboarding radically faster, cutting implementation timelines from 12 months to under 90 days with pre-built data models and modernized pipelines on Snowflake, Databricks, and BigQuery. Launched a white-labeled PLG product with Dun & Bradstreet that shortened multimillion-dollar sales cycles.

Leader, Platform & Partnerships Product @ SailPoint

2019 — 2021

Grew the platform product team from 2 to 10 PMs and built out SailPoint's integration ecosystem, including a developer portal, Slack and Teams integrations, and deeper partnerships with Microsoft and ServiceNow. Awarded Outstanding Achievement for speed and impact.

Director of Product Management @ Dun & Bradstreet

2014 — 2019

Grew the D&B Direct API to $60M ARR with 20% year-over-year gains. Built a $7M Informatica MDM integration and made it significantly easier for large enterprise accounts to migrate and get value fast.

Product Manager @ Silicon Laboratories

2012 — 2014

Made the jump from engineering to product management in the semiconductor space, where I first discovered that building the right thing matters as much as building the thing right.

Process Engineering Supervisor / Engineer @ Samsung Austin Semiconductor

2005 — 2012

Seven years on the fab floor, from Engineer I to Supervisor. This is where I learned how to lead teams, solve hard problems under pressure, and develop the engineering discipline that still underpins everything I do.

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ayan.basu@gmail.com